Thursday, May 23, 2013

Trends 2013: Neon Punch!

Distressed jeans - ONLY
Slingback heels - Charles & Keith


Nothing spells bright the way it does! A trend that the 1980s loved, and we can see the love coming back once again in a big big way. As a kid, I used to gawk at women wearing neon, wondering what were they thinking when they wore colours that hurt our eyes and today I myself am hooked on to that trend! Times change :)

A dull Sunday made me crave for some brightness while stepping out for dinner and so out came my latest neon acquisition - The batwing sleeves neon green blouse from Chicnova. Balancing it out with neutral accessories - a retro style leather shoulder bag from Romwe (another latest buy) and my favourite slingbacks from Charles & Keith, I stepped out not be bothered by the numerous stares that I got. I had a good time, what else matters!!!!

Have you dared to wear neon? I would love to know your tips and tricks :)

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Saturday, May 18, 2013

L'Oréal Paris Cannes Conference unveiling L'Or Collection by Sonam Kapoor And Namrata Soni

When I think of the Cannes Film Festival, I think of L'Oréal Paris and the fashion fiesta that it is known for being. This year L'Oréal Paris celebrates 16 years of being the official make-up partner and 10 years of partnering with the festival, a partnership that was born from a true passion for cinema and out of respect for the creativity true to L'Oréal s values. What's even better is that the festival is celebrating 100 years of Indian Cinema this year and so Bollywood will take centre stage at the red carpet! For an Indian, all eyes should be on Cannes this year :)

Last week, 
L'Oréal Paris invited me for their Cannes Press Conference to meet Sonam Kapoor as she unveiled L'OR SUNSET - their collection for the Cannes Film Festival paying tribute to Bollywood and homage to the beauty of cinema. Manashi Guha, Marketing Manager, L'Oréal Paris announced Namrata Soni as their new Beauty Expert who has created 6 Bollywood inspired make-up looks keeping in mind the 100 years of Indian Cinema, out of which Sonam will be wearing 2 at the Cannes this year. These looks are inspired by the various eras of Bollywood.

The L’Or Sunset collection features a palette of colours that celebrates the shadows and lights of the most glamorous sunsets. The collection is versatile and I personally got a chance to check out the entire collection at the conference while Namrata showed us two simple looks and gave us tips.

The new L'Or Sunset Collection takes drama to the next level as it filled with colours that satisfy ever person's wants. They have bright pop colours, subtle colours and dark colours thus allowing one to create en-number of looks with one collection. For summer this is going to be my go-to collection. Their range of products is vast and the sparkle nail paints add the Oomph to the collection!

Sonam Kapoor is a fashion icon in our country. I love her eclectic sense of style and the confidence with which she carries herself. The conference proved that in person to me too! She wore a gorgeous Armani Privé dress with to-die-for Sunita Kapoor earrings.

What made her stand out were her straight forward answers, the way she commanded respect for the rest of the people on stage with her and how sweetly she interacted with me and also asked me if I liked the collection - Manners well taught I must say! :)

Namrata Soni, I would say is like a magician who uses her magic wand which are her swift fingers and transforms women into gorgeous beauties in no time. She is one lady to watch out for on the Indian make-up scene.

Check out the how she lovely Sonam is looking at Cannes in the looks she sported on the first two red carpet evenings - One Dramatic and One Subtle and Pretty!

What did you think of the L'Or Sunset collection? How many of you are gonna get your hands on it? Look forward to hearing from you :)

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PIN to WIN from Romwe

Now this is a really interesting offer from

A new social media platform to connect on for all their loyalists and new customers - PINTEREST :) and  to start with, Romwe is holding an interesting Pinterest event too!

The winner will get $150 freebies!!!!!!

How to enter:
1. Follow and create a new Board called "Romwe Wishlist" in your account
2. Pin Romwe items to your "Romwe Wishlist" Board and add #Romwe to every item you pin (PS:  this board can only contain items from Romwe and don’t repin items from other pinners)
3. Send your "Romwe Wishlist" board link to

So go ahead and start Pinning!!!!

Ri(t)ch Styles has also has a Pinterest account - and her Romwe wishlist is - Feel free to follow and check out!

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Tuesday, May 14, 2013

Blackberrys Sharp Nights Jam Up

Blackberrys, one of India’s most sought after menswear brand, recently brought together fashion and music, on a single night, on a single stage. It launched the Spring Summer’ 2013 collection at the Blackberrys Sharp Nights Jam Up, at an exclusive, closed door fashion extravaganza where moi was invited :) and where Arjun Rampal, Ayuhsmann Khurrana, Anushka Manchanda and Karsh Kale walked the ramp to showcase Blackberrys Summer 13 collection as the official show stoppers and then jammed up to create some really edgy music.

The night opened with the fashion show for the launch of the Spring Summer' 2013 collection. I would describe the collection as a blend of the old and the new - some looks that reminded you of the 60's with bow ties and slim suits, some classic fit suits and some very trendy pieces keeping in mind the young, worked out, chiselled bodies in today's time.

Can anyone else make maroon pants and a maroon bow tie look that hot?
Ayushmann looking dapper in the suit
The show stoppers taking to the ramp

What followed the fashion dose was the Jam up night and what a night it was! The Jam up concept was to combine some of the finest and most versatile talents in music and Bollywood, who have challenged existing norms and redefined conventional roles, and so we saw 4 new-age artists: Arjun Rampal(yes he spun some awesome EDM), Ayushmann Khurrana, Anushka Manchanda and Karsh Kale enthrall the crowd with their performances. Blackberrys has been known for the ‘twist’, ‘for challenging norms’ and 'walking the unbeaten path'. With the brand’s mantra of ‘Go Sharp’, this concept was another novelty from the brand.

Arjun Rampal making the crowd dance to his EDM tunes and creating quite a stir
Hotness!! All our Bollwood DJs please take a back-seat! We have a new star!
Ayushmann churned out Pani da rang, Saadi gali and Mera Mann making the crowd sing along with him
High energy and jumping around :)

This groovy video will give you a complete snapshot of the night and tell how FAB it was! :) You'll totally agree with what I was talking about ;)

And finally, Ri(t)ch Styles had to take her outfit snap too right ;), so here we are

Pic Credit: Twinkle Dalal

With the eclectic mix of artists that we saw at the Blackberrys Sharp Night Jam Up, this evening is surely going to be one that we will remember for life, for its celebration of all things sharp and fashionable! :)

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Saturday, May 11, 2013

Whites: Staples for Summer!

Summer has been a killer in Mumbai this year! I don't remember this kind of heat for the longest time ever. Humid, sunny, hot winds and sometimes no winds, it's been crazy!

Whites and that too in light weight materials have been my saviour this season. I picked up a really nice white, light, comfy and airy split sleeves top from BaBassu with contrast detailing that you can see when you see the pics :) It comes in a variety of colours, so you have a palette to choose from if you also plan to pick one up! It's got this buttoned-up back too! Lots in one piece - must be something right ;)

White Chiffon Blouse - BaBassu
Jeans - Levis
Slingback heels - Charles & Keith
Gold Cuff - InPink

The detailing on the front and the buttoned-up back

The split sleeves which I loved, as it gives a nice and sexy vibe :)

This gold cuff from InPink has become a favourite of mine and I seem to be wearing it all the time!

I'm sure you like the top too ;) and so do check out the other pretty colours here!

Photo Credits: Kriti Sharma Photography

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Sunday, May 5, 2013

Mid-Day in Paris with ELLE Fashionwear And Jean-Claude Biguine

ELLE Fashionwear held their first ever blogger meet in Mumbai recently at their Linking road store to preview their Spring Summer '13 collection. Themed as 'Mid-Day in Paris', the agenda also included discussing the nuances of French fashion with the ELLE design team as well as get styling tips from the professionals of Jean-Claude Biguine. While botanical prints dominated the collection, we got a preview to the neons that will make an entry into their collection in the coming weeks. Shorts, floral prints, asymmetrical dresses and flirty tops, all that a girl needs to look and feel cool in the hot summer that has hit us already!

Botanical prints and cool fabrics in the current SS '13 collection

Neons and bright colours that will make an enter the collection in the next few weeks

The JCB team getting me ready for my styling session

And Voila! :)

This botanical print dress caught my eye and this is what I chose to style my look around. I loved what JCB did to my hair and how the over all look turned out. An evening of Fashion, Champagne and Hors d'oeuvres along with a chance to catch up with my fellow bloggers - fun as always! :)

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